The Canadian government has recently made a commitment to introduce in the near future plain and standardized packaging for tobacco products sold in the country. It is expected that the tobacco industry, as it did in other jurisdictions such as Australia, England and France, will stop at nothing to convey false information to oppose the policy. You can download here a new NSRA document which responds to all the usual myths raised by the tobacco industry to try and discredit this increasingly popular public health policy.